Ida Sports Named Official Supporter of Women’s Footy in England
Growth of the women’s game in England “pioneering” says co-founder
June 6, 2018 – Today AFL England unveiled Ida Sports as the Official Supporter of Women’s Footy in England. Founded in June 2017 by Laura Youngson, this announcement comes just days after they launched an Indiegogo campaign aims to create the world’s best football boot for women.
Ida Sports believe that everyone deserves the best sports gear so they can be the best athlete they can be.
“The growth of women’s AFL in England is fantastic to see,” said Ida Sports co-founder Ben Sandhu. “It’s pioneering, and the sheer passion with which the girls play the game is what sport is all about. We hope at Ida sports we can provide the best footwear for women’s footy, so they can focus on their game, not their feet.”
AFL England president Jason Hill welcomed the partnership, saying that he looked forward to seeing what the future holds.
“We’ve seen some really encouraging signs from the women’s game in England recently. Our England and GB sides continue to go from strength to strength, and the enthusiasm from our club sides to establish new women’s teams is really encouraging.
“Going forward I want to see the women’s game continue to expand, both at a national and international level, and I’m excited to see what this partnership brings.”
For more information about Ida Sports, head to their Instagram page www.instagram.com/idasports or click the link to check out their Indiegogo campaign www.indiegogo.com/projects/ida-the-ultimate-female-football-boot-shoes-sports/
For more information head to aflengland.org or email info@aflengland